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37 Best Black-Owned Skincare Brands of 2024

37 Best Black-Owned Skincare Brands of 2024

2

Tend to Your Under Eye Area

Shani Darden Skincare Intensive Eye Renewal Cream with Firming Peptides

Credit: Shani Darden Skincare

As an aesthetician to stars like Kelly Rowland and Jessica Alba, Shani Darden knows skincare. We love the brand’s Intensive Eye Renewal Cream with Firming Peptides and Face Sculpting Wand.

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3

Cleanse Your Pores

Keys Soulcare Golden Cleanser

Did you know that Alicia Keys has her own skincare brand? Her Keys Soulcare line is all about using dermatologist-developed clean skincare formulas paired with skin-nourishing ingredients. The Golden Cleanser is gentle pore cleaner that uses Manuka honey, turmeric, and chamomile to help remove the daily grime, dirt, and other impurities from your face.

4

Alleviate Rough Skin

Bodynanny Eucalyptus Sugar Scrub

Is your skin feeling rough lately? Coat your body in this body scrub brought to you by Oprah’s pedicurist, Gloria Williams. It features ingredients like sucrose sugar, rice extract, safflower seed oil, and Dead Sea salts. This item also comes with a free sponge.

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5

Exfoliate Your Skin

Luv Scrub Mesh Body Exfoliator

The mission behind Luv Scrub is to reveal your best skin. This mesh body exfoliator gets its inspiration from West African beauty standards. It’s made out of nylon and can last for up to 18 months. The color of the exfoliator represents modesty, wisdom and happiness in West African culture.

6

Apply SPF to Your Lips

Cay Skin Isle Lip Balm with SPF 30

Combine the importance of “suncare” with skincare and you get Cay Skin. Founded by model and socialite Winnie Harlow, who battles with Vitiligo, Cay Skin offers silicone-free, vegan, cruelty-free, reef-friendly, and dermatologist-tested options. The Isle lip balm will keep your lips moisturized and protected.

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7

Subtle, Effective Skin Protection

Fenty Skin Invisible Moisturizer Broad Spectrum SPF 30 Sunscreen

With brands like Fenty Beauty, Fenty Hair, and Savage X Fenty under her belt, Rihanna continues to make a name for herself outside of the music realm. This offering from Fenty Skin with Hyaluronic acid and aloe, baobab, Niacinamide, and Kalahari melon will moisturize your face and protect it from the sun.

8

Gender-Inclusive Brand

Buttah Skin CocoShea Revitalizing Cream

Now 30% Off

Credit: Buttah Skin

Founded by skincare expert Dorian Renaud, Buttah Skin is a gender-inclusive brand built on the power of raw, natural, organic shea butter. Top products include the CocoShea Revitalizing Cream, which has hyaluronic acid and vitamin E to hydrate and soothe your skin.

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9

Work on Discoloration

Topicals Mini Faded Serum for Dark Spots & Discoloration

Melanated skin is more prone to eczema, and luckily, Black-owned brand Topicals has products specifically for the condition. Did we mention that it also donates a portion of profits to important mental health advocacy initiatives, including Therapy for Black Girls and Fearless Femme 100?

10

Enjoy Soft Skin

Rose Ingleton MD SuperFruit Exfoliating Tonic

Board-certified dermatologist Rosemarie Ingleton, MD, the Medical Director of Ingleton Dermatology in New York, created a popular natural line of skincare products. The formulas address common concerns, like aging, blemishes, dullness, redness and dehydration. Each product uses a blend of natural fruit extracts native to her home island, Jamaica.

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11

Ease Hyperpigmentation

Hyper Skin Brightening Dark Spot Vitamin C Serum

To Desiree Verdejo, Black and brown skin was left out of the beauty conversation back in 2019. So she founded her brand, Hyper Skin, focused on the unique needs of skin of color. This Brightening Dark Spot Vitamin C Serum helps eliminate dark spots and hyperpigmentation.

12

If You Have Sensitive Skin

Mary Louise Cosmetics Turmeric Facial Serum

Credit: Mary Louise Cosmetics

A big brand code for Mary Louise Cosmetics is accessibility. In 2017, Akilah Releford, founder, created her first beauty product in her dorm room at Howard University. Over the years, she honed in on creating beauty products that use healthy ingredients. The turmeric face serum helps to reduce redness and irritation and soothe your skin.

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13

Clear Your Skin

Rosen Break-Out Spot Treatment for Large Bumps and Breakouts

While many of us struggle with acne and breakouts, it’s also a hugely stigmatized topic. Jamika Martin set out to change that by founding Rosen Skincare, a line of breakout and skincare solutions to help us prevent acne and repair hyperpigmentation.

14

Target Dark Spots

Eadem Milk Marvel Dark Spot Serum

Eadem seeks to redefine beauty standards and does so through its smart melanin beauty system, which helps keep melanin in mind as it pertains to beauty. The Milk Marvel Dark Spot Serum incorporates niacinamide and vitamin C to help even out the complexion and reduce hyperpigmentation.

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15

Hydrate Dry Skin

Undefined Beauty R&R Hydro Jelly

Undefined Beauty is a Black-owned beauty and wellness brand that launched 2018. Its mission is to democratize beauty with an undefined, unapologetic, uncompromising, and unfiltered approach via plant-based solutions that are affordable and accessible. This hydrating face and eye serum adds moisture to dry and dehydrated skin types.

16

Have a Relaxing Soak

Homebody Forest: For – Rest Pearlescent CBD Bath Soak

Founded by Rebecca Grammer-Ybarra, a mom and former pastry chef, Homebody is a fantastic line full of herbal bath products formulated to soothe the body and mind. You’ll want to add its plant-powered bath essentials to your self-care nights.

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17

Embrace Tranquility

Tsuri Tigernut + Squalene Multi-Use Oil

Founded by certified formulator Ashli Goudelock, Tsuri’s mission is to merge luxury clean beauty, sacred self-care and natural home care products. Each product is all-natural, organic and cruelty-free and helps create a spa-like experience right in your home. The brand’s Tigernut Squalene Multi-Use Oil is a customer favorite that will lock in all that great moisture while you sleep. You can use it on your hair, lips, nails, and skin.

18

Cool Off

Kinlò Cooling Body Gel Moisturizer

Founded by tennis star Naomi Osaka, Kinlò is a skincare brand designed to provide inclusive education about the dangers of sun damage to those with melanin-rich skin. The lineup of products includes the Golden Rays Sunscreen with SPF 50, available in three tinted shades for all skin types—light, medium and deep. The Cooling Body Gel is another great addition to your skincare routine for its cooling and moisturizing formula.

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19

For a Freshly-Shaved Look

Bevel Beard Trimmer

Founded by CEO Tristan Walker, Bevel caters to the specific needs of people of color, especially men with coarse or curly hair who shave. Its safety razor and cleansing face wash help achieve smooth skin with no irritation or ingrown hairs.

20

Keep Kids Fresh

Play Pits Natural Kids Deodorant

Play Pits is a Black-owned small business created by a mother who wanted natural deodorant options for her family. It now offers a variety of kid- and adult-friendly deodorants that use kaolin clay, cornstarch, and baking soda to help neutralize unwelcome smells.

Jane Burnett is an Assistant Editor at Oprah Daily, where she writes a variety of lifestyle content for the editorial team. She’s a journalist with a pop culture sweet tooth—when she isn’t catching up on celebrity news, she’s usually listening to a podcast! Jane was previously an on-air reporter in local news, and worked at Thrive Global, Ladders News, and Reuters. She also interned at CNBC through the Emma Bowen Foundation, and is a member of the National Association of Black Journalists (NABJ). 

Kate Sandoval Box (she/her) is the Beauty Director at Oprah Daily. She has over 18 years of experience at national women’s media brands; and, in fact, started her publishing career at O, The Oprah Magazine. She’s also held beauty editor roles at Shape, Self, Latina, and Cosmopolitan. Kate tests hundreds and hundreds of beauty products that cross her desk each year and interviews many top experts, celebrities, and indie brand founders to bring you the best in beauty. Follow her on Instagram.

Genesis Rivas is the Beauty Editor at Oprah Daily, where she covers hair, makeup, skin, nails, and more. Before joining the Oprah Daily team, she wrote for several publications, including InStyle, Real Simple, and Shape. When she’s not testing, researching, and writing fun and educational beauty content, you can find her dancing and eating her way through New York City. Follow her on Instagram or TikTok

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